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Seducing Strangers: How to Get People to Buy What You're Selling (the Little Black Book of Advertising Secrets)

ISBN: 9780761181750

Contributors: Weltman, Josh (Author)
Hamm, Jon (Foreword by)

Publisher: Workman Publishing, 2015

Binding: Paperback (Readerbound Available)

Retail: $16.95

Discounted Price
1 copy: $14.41
2-29 copies: $13.56
30+ copies: $13.22

Description

<i>Mad Men</i> co-producer and advertising creative director Josh Weltman distills everything he knows about the art of persuasion into a playbook of rules, principles, insights, and insider anecdotes, all tailored to making deals in the fast-changing life in the information economy.

Reviews & Citations

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    Citation: pg. 1

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    Review: Child's Book Association